Achieve business success through growing a high-performing team

Interview: James Parnwell, The Online Co, on Business Values

Aligning Business Values with Success

In this episode, we talk with James Parnwell, Director of The Online Co and host of the ‘Digital Marketing That Puts People First’ podcast, about the role of businesses’ values in creating culture and success.

With over 25 years of rich marketing experience, James unravels the intricacies of digital marketing and shares his unique approach to navigating the digital revolution. He emphasizes the significance of aligning business values with marketing strategies and offers invaluable insights into managing remote teams and integrating family into business. Listen


  • Practical advice on leadership, team management, and fostering a healthy work culture.
  • The conception and growth trajectory of The Online Co.
  • Insights into the structure and functioning of a digital marketing agency.
  • The pivotal role of values, culture, and clear vision in business success.
  • Effective strategies for remote workforce management and family employment.

This episode is rich in insights for entrepreneurs, business leaders, and anyone interested in the ever-evolving world of digital marketing. Tune in for an enlightening discussion filled with practical tips and heartfelt advice from one of the industry’s best!

You’ll find The Online Co on Facebook or LinkedIn.

Offer for our listeners

The Online Co is offering Work Wonders listeners a free 30-minute session to discuss digital marketing for their business. To access the session, simply fill out the 3-question “Health Check” on their website.

Want to hear more about business values?

For more insightful conversations like this, subscribe to the Work Wonders podcast. Or listen to previous guest interviews.

Brought to you by Aster HR, the Work Wonders Podcast is hosted by Angela Gauci & Susan Rochester and is recorded at Launch Pad at Western Sydney University.

About Susan Rochester

Susan is Senior Consultant and Coach at Aster HR. She also co-hosts the Work Wonders podcast with Angela Gauci. With over 20 years experience in consulting and coaching, Susan provides clarity and insights for our clients based on past experience and the latest research.

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